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Lead Content Specialist

bullets
Content Creation
bullets
Hyderabad, Bangalore, Pune, Gurgaon, Chennai

In this role, you’ll rely on your skills and talent as a writer, editor, and strategic thinker to create stories that cut through the noise and move audiences to action and advocacy. That involves creating content (articles, blogs, social media posts, foundational narratives, videos, and more), and finding new ways to spread the story.

More specifically, you’ll make sure our communications:

  • have an authentic voice
  • approach topics from the audience’s perspective
  • are easy to understand and enjoyable to read, see or hear
  • achieve the intended audience outcome
Responsibilities
  • Create and edit content across multiple channels, including articles, blogs, social media posts, foundational narratives, videos, and more
  • Ensure that all content is audience-centric, easy to understand, and enjoyable to read, see, or hear
  • Develop and execute content strategies that achieve intended audience outcomes and support organizational goals
  • Collaborate with cross-functional teams to ensure consistency in messaging and brand voice
  • Stay up-to-date on industry trends, best practices, and emerging technologies to continually improve content effectiveness
Requirements
  • You’re an exceptional writer and editor (with at least three years of experience doing that professionally)
  • You can make the complex simple – and interesting
  • You know the power of voice and how to use it to write with character and personality
  • Seeing things from the audience’s perspective comes naturally to you
  • You’re curious and full of ideas. And you love finding new ways to grab an audience’s attention
  • You love working with a group but also do well on your own
  • Juggling multiple projects doesn’t faze you, and you still meet every deadline with results that make you proud
  • The basics – research, reporting, grammar – are second nature to you
  • You have a bachelor’s degree in English literature, advertising, mass communication, journalism, or a closely related field